More than a Sport: Tennis Thanks the Troops with Veterans Adaptive Clinic in Orlando

By Stefanie Bannon, ThanksUSA

Andre Agassi once said, ­“Tennis uses the language of life. Advantage, service, fault, break, l love – the basic elements of tennis are those of everyday existence, because every match is a life in miniature.” Those who are passionate about the game of tennis know the feeling Agassi was describing. It has a way of inspiring players from all walks of life, and reaches far beyond the physical benefits ... more
Using Today’s Technology to Get Your Dream Job

By Farley Youman, USPTA, and Jeremy Carl, USPTA

Today’s job market is very competitive, and applications should go beyond just the hard paper copy. Resumes are crucial, but leave out many factors that influence hiring, such as your apparel, body language, projection of voice, and ability to build a quick rapport with clients. Thus, when emailing a resume to the tennis director or owner for a tennis-teaching position, include a link to your website, which should include a video of you teaching a lesson ... more
Five Steps to Better Student Retention

By Rod Heckelman, USPTA

In this new challenging tennis market, we have come to a point where student retention is very important. This is why we need to find ways of teaching that will keep our students coming back for more. The obvious way to make that happen is to continue to provide a path for improvement, which we could also refer to as a path for learning. For that task to be mastered, we need to be able to interpret how each student learns. ... more
It’s Better to Serve than Receive

By Tom Sweitzer, USPTA Master Professional

That concept goes far beyond the lines on a tennis court. At the Spring 1999 USPTA Executive Committee meeting, Russel Warner from the Intermountain Division made a proposal for “Lessons for Life.” The proposal called for the American Cancer Society to be the official charity of the USPTA. It was accepted. October was named Tennis Across Cancer Month and all USPTA members were asked to conduct one lesson or clinic and donate the fees to the ACS. ... more

Who are Your Cardio Tennis Key Stakeholders? Try this new approach to grow Cardio Tennis fast!

By Mike Woody, TIA Global Cardio Tennis Trainer

Cardio Tennis Professionals across the country have a significant stake in growing their programs with new ideas and better understanding of customer motivations. Not only are there financial implications of growing Cardio Tennis, but this unique fitness experience can boost interest in the overall tennis agenda of your organization ... more

CEO's message

John Embree, USPTA CEOMiscellaneous Musings

I am going to take a different approach with my message this month by reporting on two different events that have recently taken place, along with a sneak preview of two industry initiatives that will be forthcoming. CMAA – With Orlando, Fla., being such an attractive convention destination for so many groups, the Club Managers Association of America brought their World Conference to the Magic City in early February ... more

Vice President's message

Diane SelkeDiversity and Inclusion Accomplishments and Goals

As chairwoman of both the Diversity and Inclusion Committee and the Awards Committee, it’s my responsibility to keep track of how we are progressing with the initiatives we have in place. I’m happy to share with the membership what we have accomplished thus far and what our goals are looking to the future. I would like to thank the Diversity ... more

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